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Why buy Sustainable meat?

You can help make a change, and so can we!


CHOOSE MEAT FROM LOCAL SOURCES


Many animals reared for their meat are fed on plant proteins that are grown specifically for this purpose and imported. Sadly, huge swathes of land in countries such as Brazil and Paraguay have been impacted by this – with forests being cut down and communities moved to make way for crops. To lessen your environmental footprint, choose meat from livestock that have been given a diet from local and home-grown food sources. This cuts down the environmental impact of transporting feed. Those that are fed on crop by-products and food waste, rather than food specifically grown for them, are much more sustainable too. Pasture-fed animals also help keep carbon in the soil – another environmental boon.


CHOOSE MEAT THAT’S BEEN PRODUCED ETHICALLY


When buying meat, opt for livestock produced by ethical farmers using smaller-scale methods that promote the welfare of the animal. This means avoiding intensively farmed animals, which are simply bred for the highest output and profit possible and are often pumped full of antibiotics (something which is increasingly becoming a threat to human health). Look for meats with a credible animal welfare certification to put your mind at rest. Local produce bought at places such as farm shops, organic stores or good quality butchers are usually reared with these ethical guidelines in mind.



Words: Claire Munnings

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